2.12 State of the music industry - core cases

Music festivals and auditions serve as highly effective channels for generating traction and fostering talent development.

In the first season, "Summer of the Band"-related topics had a total reading volume of 4.5 billion, and it was on 70 Weibo hot searches. 108,000 netizens gave it an 8.8 rating on Douban. On February 12, 2024, Neon Garden, a mainland band incubated by Star Nest, had a live broadcast on Sina Weibo that was watched online by 1.08 million people and continued to be on the hot search list. 2023.12.30-31, China's largest and most influential local music festival brand and original electronic music IP - STORM Music Festival, with its ultra-luxurious international top DJ lineup, cool stage lighting design, and colorful The fun experience attracted 50,000 spectators and presented an ultra-long audio-visual feast of more than 20 hours over two days! Idol trainee Coverage of people and numbers: Idol Producer is a boy group talent show that aims to select debut members through open selection, professional training and audience voting. It premiered on iQiyi in 2018 and attracted over one million users to participate. vote. During the broadcast of the show, #IDOLTRANS became a hot topic on Weibo and other social platforms, and topped the list of hot searches many times. The show’s participants, performances and highlight events are frequently discussed by fans, demonstrating its extremely high social influence and topic popularity.

Famous artists:

Cai Xukun: The overall champion of the show, he later became active in the entertainment industry as a singer, dancer and actor.

Fan Chengcheng: As a member of NINE PERCENT, I have developed in both music and acting.

Cai Xukun and Fan Chengcheng’s annual income is more than 50 million yuan. American Idol Reaching people and numbers: Since its premiere in 2002, American Idol has attracted millions of American viewers, becoming one of the most popular television programs in the country. It reaches a wide audience, including viewers of all ages. The second season finale in 2003 attracted more than 24 million votes. By 2012, the total voting data for the eleventh season reached nearly 700 million votes. This number includes telephone voting, SMS voting and online voting.

Famous artist:

Kelly Clarkson: Winner of Season 1, becomes an international pop star.

Carrie Underwood: Winner of Season 4, becomes a country music star.

Adam Lambert: The runner-up of Season 8. Although he did not win the championship, he had a successful career and became a well-known singer and performer.

Earnings information and company valuation:

American Idol makes money through advertising sales, brand partnerships, text-message voting and related merchandise sales. American Idol's financial contribution to Fox Television Network (Fox) is very significant and it is a popular product in the television advertising market. Produce 101 Coverage of people and numbers: Producer 101 is a large-scale talent show in South Korea, first broadcast in 2016. It has attracted the attention of a large audience in Korea and abroad, especially in other countries and regions in Asia. The show's international reach has grown significantly through online streaming and social media. Its online and app voting attracted more than millions of participants to vote.

Famous artists:

IOI (Season 1 Debut Group): Although active for only about a year, this girl group has gained huge popularity in South Korea and other parts of Asia.

Wanna One (Season 2 debut group): The boy band has become one of the top idol groups in Korea and around the world in a short period of time.

IZ*ONE (Season 3, Producer 48’s debut group): The girl group is very popular in both the Korean and Japanese markets.

Earnings information and company valuation:

Producer 101 makes profits through various channels such as advertising, brand sponsorship, music sales, concerts and peripheral product sales. This series brought significant economic benefits to its production company CJ E&M (now CJ ENM), while also driving the commercial value of participating artists.

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